EDITORIAL: Spectacles 'N' More AD campaign

Spectacles 'N' More, a luxury brand based in Uyo, the Akwa Ibom state capital, recently had their merchandise photographed for their AD campaign for the year 2016.
The campaign, which was handled by Spade Concepts, a creative brand communications agency was aimed at promoting the brand's image and values to it's customers featured a few select of the brand's stock of designer sun shades.
The AD campaign which was themed 'SHADES' was photographed by photographer Hama Daniels and styled by The Head Fashion Art Director of Spade Concepts, Jerry Essien.
According to Jerry, interpreting the brand's image from an African perspective was important not only for the promotion of the African culture, but also promoting the indigenousness and versatility of the brand. Hence the African feel to the images.
Photographed were sun shades by Dior, D&G, Miu Miu and Chanel which are stocked at the brand's showroom at No.35 Enwe street, Uyo.
Photographs from the campaign below.

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